Parque Warner mobile app by Inversa Global and Beabloo achieved a large number of downloads in 2013

Since the new APP had been implemented last season it has had more than 76.000 downloads.

 

This app, specifically designed for Parque Warner in the 2013’s season, it’s a part of the improvement project of the interactive communication Chanels that Inversa Global has developed together with the Beabloo Company. With the aim of increasing and making easier the park information, Iversa Global has set up more than 30 professional screens, spread out all around the park, with digital information and the interaction of the social network with the park users.

imatge 2

 

Both, the digital notice board system and the mobile application, have improved the experience of the visitor in the park. In the 2013-2014’s season this app almost reached 70.000 mobile downloads and in the current season the downloading process is drawing a similar graph, with more than 6.000 downloads during the firsts months, expecting to lead last season’s numbers.

The newness of this app is the geolocalised formula, which allows visitors to find information about waiting times,performances timetables, the status of the restaurants, …while the visitor is inside the enclosure. This information disappears automatically when the guest leaves the park, with the purpose of showing othergeneralaspectsabout the park; such as promotions, news, the different rides information, the systems, etc. This information is also shown while visitors are in the park using the APP. This way, the park can guarantee thedisplaying in real time of the most accurate information.

This is a free application and the visitors can download it in their Smartphone with a QR code found in different sites all around the park or on: http://goo.glLXQ1i. Once the visitor has downloaded it the following information can be viewed through the phone:

–         Waiting time in the principal rides.

–         Schedules of all the shows.

–         Location of the Principal characters.

–         Information, menus and restaurant promotions.

–         Offers and promotions in stores.

–         Practical information for the visitor.

–         Park newness.

–         Map of the park.

 

Parque Warner has been the first European theme park to use a communication and interaction channel with their visitors using both Digital Signage screens and the mobile application, thereby achieving to be in the technologic cutting edge of their sector. In addition, it does offer the visitors all the information in an easy and fluent way, in order to provide a new and satisfactory experience.

The whole channel information is managed from a software platform which allows creating the content only once as well as publishing it in a way that it is automatically adapted to each mobile device (Android, iPhone, …), digital Signage screens, websites and social networks.

Posted in News

PROJECTS

Come and see Inversa Global projects.

[See more projects]

LA MANGA CLUB RESORT

  When “La Manga Club Resort” offered us the need to renew their image and aim to become one of the benchmark resorts in Europe, e didn’t hesitate to accept the challenge. We analyzed, desi [Read More]

Eat Out Project

With our nationwide network of technicians we offer a wide, fast efficient service of integral maintenance throughout the country. Our coverage allows us to respond at the highest level in all sector [Read More]

CATPhone Project

Thanks to our national network of computer technicians, we offer a wide, fast and efficient Maintenance service specializing in all the national territory. Our coverage allows us to respond at the hig [Read More]

Night Led Board – Malamar Montgat

Fix LED boards: 12V battery, charger, 6 meter strip of LEDs (different colours), PVC support to fit wake boards. Motion LED boards: 5v battery, charger, 2 meters strip of LEDs, RGB (full range). Micro [Read More]

Parque Warner Madrid Project

A magnificent park at the forefront of technology. Coinciding with the start of the 2013 season,Inversa Global, along with  Beabloo and LG has implemented a new communication system in Parque Wane [Read More]

Parque Warner mobile app by Inversa Global and Beabloo achieved a large number of downloads in 2013

Since the new APP had been implemented last season it has had more than 76.000 downloads.   This app, specifically designed for Parque Warner in the 2013’s season, it’s a part of the improvement ...[+]

Euro Attractions Show 2014

The Amusement Industry is the Industry of fun. Be part of it and show yourself in the most important event of the industries, the Euro Attractions Show 2014, from the 23rd to 25th September 2014 at t ...[+]

Implementing a payment system through NFC bracelets in water parks

We facilitate shopping without money to carry on. Inversa Global with Inversa Serveis informàtics has implemented a project to integrate the new payment system through NFC, introducing silicone bra ...[+]